See what 5 Billion smiles can do

See the difference 5 Billion smiles can make

Our campaign generated over 5 Billion views to raise awareness and celebrate World Smile Day. The social media campaign played out on multiple channels, YouTube, Facebook, SnapChat and TikTok encouraging viewers to realise how such a small simple thing, that cost nothing at all can mean so much to so many. So go on spread a little positivity and smile 🙂

Kam Fan Silver Award for Design & Crafts – Film Crafts Single, and and Merit for Digital & Social – Mobile Vertical Storytelling.